Written by Suzette Covalt
As a business owner, with everything that seems to fall on your plate constantly, wouldn’t it be helpful when you have a banking question, or need advice on a specific financial situation that you had one person you could call at your bank and talk to? Someone who could either help answer your inquiry or know the right person for you to talk to the first time without making numerous calls or leaving messages that may or may not be returned in a timely manner. A Concierge, if you will.
I can assure you they are out there! There are several different names that they could go by; Personal Banker, Business Banker, Private Banker or Relationship Banker, but whatever their title, just think how much time and energy you will save! These bankers are generally seasoned, live, work and/or play in your communities, have a vast knowledge of and are involved in the communities they serve and are known to the people and businesses within those communities. They know their bank’s products and services which helps them direct your inquiries to the right person.
Whether you are an owner of a family business, retailer, manufacturer, entrepreneur or executive, they deliver the personal service you deserve giving you tailored advice and solutions based on your goals and unique financial situations. They offer the convenience of handling many banking tasks for you, offer expert advice on various topics such as investments, loans, fraud prevention and other financial services, which helps you to make informed decisions. They help show you ways to grow your business through managing cash flow (receivables, payables and liquidity), streamlining payments (ACH, wires and sweep accounts) and protecting your accounts with fraud protection.
Over time, as your relationship grows, your banker learns more about your financial habits which can lead to better service and more customized solutions. Should an issue arise with your accounts/services they will be able to navigate channels and advocate for you to promptly address and resolve your issue/concern.
These personalized bankers help you to maximize your banking experience with minimal stress. You are able to work with one point of contact across all lines of business.Definitely an AhHa! moment!
You may find that not all financial institutions offer this specific job title; however, it is definitely worth it to ask and see what they can offer!
